Why list your business on Dieselville.com?
It's all about customers.
- Find them.
- Connect with them.
- Convert them into customers.
Benefits
- Great for shops with no website.
- No need for expensive Google Adwords.
- No need for expensive website SEO.
Attracting Customers
Promoting and growing your business (marketing) is a three part process:
- Advertising (making people aware you exist).
- Background (what you say about yourself on your website).
- Credibility (what other people say about you: customer reviews).
Marketing is like a chair with three legs. If any one "leg" is weak, the chair fails...
A big part of making people aware you exist (advertising) is Internet marketing. Web marketing is all about getting your name in front of people who want your services. These are motivated buyers. They are actively looking for you so give them what they are looking for. Search engines are where that happens. And to make the search engines like you (and get you in front of people) you need to do what search engines want.
There are many ways to get good ranking in search results. One of the simplest, and most important, is Citations (mentions of your business name and address on other webpages). Examples are Yellowpages.com, GooglePlus, Yahoo, Yelp, Citysearch and hundreds more. But for the strongest SEO benefit your business needs to be listed on a citation directory that matches your business type. DieselVille is 100% diesel focused and so gets dramatically higher rating and placement for diesel related searches.
Eye Catching
While a simple citation is good, and a citation on a niche directory like DieselVille.com is even better, the real gravy comes from having a listing that highlights and convinces shoppers that your business is worth investigating. Think of a listing as a stepping stone that leads people to your business. It helps convince them you are a trusted business.
The typical Internet sales process is like a funnel. First, people use search engines to search for your service or product. If you are the only one listed they usually click through to your website or do a search on your business name. If they like what they see they phone you. Your DieselVille.com listing helps gets your business in front of people. But if you have lots of online competition you need to do something extra to stand out.
Eye Candy (grabbing attention)
To increase the number of people who phone you (quality leads) your listing has to catch their eye. If you are not the only business that provides your service you must do something to stand out from your competitors. Something that will convince prospective new customers you can give them what they need. That is where a DieselVille listing can help. Think of it as greasing your sales funnel and another step in attracting new customers.
SEO
SEO, or Search Engine Optimization, is the process of getting your business positioned at the top of search engine results. The higher your company is positioned in search results, the greater the number of prospective new customers who may become a paying customers. Having your company listed on DieselVille can also increase your company website SEO and resulting improved search ranking and position.
Search Engines
A DieselVille listing can position your business in search engines for common keywords that people use to find the services and products you sell. Our search engine listings work with your company website to exclude your competitors from search results. The more listings related to your company you can get in search engine results the fewer competitors that can distract your potential new customers from you!
Local search is the main focus of search engines like Google. The more DieselVille listings you have, under the greater number of geographical locations (i.e. cities), the greater number of searches your company will be displayed in search engines. For maximum results your DieselVille listing should be displayed under every city surrounding your business location.
Citations
Search engines use your Citation NAP (business Name, Address, and Phone number) to measure and rank the importance of your business. Search engines count the number of your business citations across the web, and the importance or authority of the website they are found on, and use that information as part of their calculation of your company website ranking. They then use that ranking value to position your website in search engine results. More information about citations is available here.
A standard listing in our directory provides you with a basic citation NAP on DieselVille which is a website that is recognized by search engines. Having your business citation on our website can improve the SEO (Search Engine Optimization) of your business website and where it is positioned in search results.
New Customers
When people search online they are looking for information. They are looking for a reason why they should become your customer. When people click on your listing they will judge you on the information they find there. An informative listing on DieselVille.com will greatly increase what they think of your business and increase the chance they will contact you.
Profiles with a good description of your business and the services and products you sell, a series of photos, supported with customer testimonials, get significantly higher response from viewers.